Automate Lead GenerationWhile You're In The Field
Our TurfTraction™ toolkit delivers scalable automated systems that work 24/7 to generate and nurture quality leads for green industry businesses.
You’re an expert at what you do, but marketing feels like a constant uphill battle that steals time from paying clients.
You’re probably experiencing one or more of the following:
- Marketing feels scattered and ineffective
- Website embarrasses more than impresses
- Follow-ups fall through the cracks
- Leads disappear into thin air
We created the TurfTraction™ Toolkit specifically to solve these problems by providing professional websites that convert, marketing automation that works around the clock, and training to grow your business.
What’s Included in the TurfTraction™ Toolkit:
Scalable plans, add-ons, and educational resources designed for businesses of all sizes to quickly deploy and master your marketing automation system.
Ready-to-Deploy Professional Websites
Lead-generating websites deployed in weeks
Complete Marketing Automation System
Pre-configured CRM, workflows, and sequences
TurfTraction Academy Training Program
To start generating and nurturing leads effectively
TurfTraction™ Toolkit Features
Everything You need to Compete and Win Online
Professional Website
Conversion-focused websites customized and deployed quickly
Marketing Automation
Complete CRM and workflow system configured for your business
Academy Access
Strategic training to maximize your marketing system's potential
calendar integration
Automated scheduling and client management workflows
Local SEO setup
Google My Business optimization for local visibility
Analytics and Reporting
Track performance and measure marketing traction
How Our System Drives Marketing Traction
Stop losing money on marketing that doesn't work. TurfTraction™ is an easy-to-use toolkit that quickly helps landscapers and lawn care companies get steady leads and turn seasonal clients into year-round contracts.
Fast-Track Marketing Deployment
Stop waiting months for results. Our proven websites and automated systems get deployed quickly, so your marketing starts working while you focus on serving clients.
- Professional website live within 4 weeks
- Automated lead capture working day one
- Immediate improvement in professional presence
Consistent & Measurable Growth
Move beyond feast-or-famine marketing with consistent lead generation and clear analytics that show exactly how your marketing efforts translate to business results.
- 24/7 automated lead nurturing
- Systematic follow-up sequences
- Lead source attribution and conversion tracking
Strategic Learning & Implementation
The TurfTraction™ Toolkit ensures you understand the ‘why’ behind every strategy, empowering you to make smart marketing decisions that drive long-term success.
- Step-by-step implementation guides
- Ongoing coaching and support
- Email, Chat and Phone Support
Marketing Results Feeling Unpredictable?
A quick assessment shows your current marketing score and provides specific improvement recommendations.
Choose Your Professional Website Design
Choose Your TurfTraction™ Toolkit Plan
| Features | Launch | Grow | Scale |
|---|---|---|---|
| Monthly Investment | $299 | $599 | Custom |
| Setup Fee | $1000 Setup | $1500 Setup | Included |
| Marketing Automation CRM | |||
| Sales Pipeline Workflow | |||
| Social Media Response Automation | |||
| Social Media Post Scheduler | |||
| TurfTraction Academy Access | |||
| Training Video Library | |||
| Email support | |||
| 10-Page Website | |||
| Calendar Integration & Meeting Scheduler | |||
| Review & Referral Generation Automation | |||
| Email Nurture Campaign | |||
| Website Chatbot | |||
| Google My Business Setup & Optimization | |||
| Realtime Analytics Dashboard | |||
| Email & Chat Support | |||
| Done For You Full Service Marketing | |||
| Dedicated Account Manager |
SCALE YOUR MARKETING SYSTEM
Add these services to your Launch or Grow Plan after signup to expand your marketing reach and generate more leads
GOOGLE ADS MANAGEMENT
Professional ad campaigns targeting your ideal clients and driving qualified leads
SOCIAL MEDIA MANAGEMENT
Weekly posting and engagement across your social platforms
LOCAL SEO OPTIMIZATION
Ongoing optimization to improve local search rankings and visibility
MONTHLY BLOG POSTS
Industry-specific content that positions you as an expert published & shared monthly
ANALYTICS DASHBOARD
Real-time insights and reporting on marketing performance
Dedicated Account Manager
Fast & reliable dedicated hosting and ongoing maintenance for your website
ENHANCE YOUR MARKETING FOUNDATION
Add these one-time services as part of your done-for-you solutions and services to strengthen your brand, improve performance, and set your marketing system up for long-term success.
Social Media Posts
Get high-impact, on-brand content designed to boost engagement and visibility across your social channels.
Video Testimonial Production
Capture authentic client stories through professional video testimonials that build trust and credibility for your brand.
Case Study Creation
Highlight your success stories with expertly written case studies that demonstrate measurable results and industry authority.
Blog Post Creation
Publish well-researched, SEO-friendly articles tailored to your audience to improve visibility and drive organic traffic.
Landing Page Design & Build
Convert more visitors with a custom-designed landing page built for speed, clarity, and conversion.
Website Audit
Get a comprehensive review of your website’s UX, accessibility, and SEO performance with actionable recommendations for improvement.
Website Updates
Request on-demand updates, fixes, or design enhancements to keep your website fresh, functional, and fully optimized.
Frequently Asked Questions
What is the TurfTraction™ Toolkit?
The TurfTraction Toolkit is a complete system that gives you three essential components: a professional website, a fully configured marketing automation system (CRM, email/SMS workflows, lead capture), and comprehensive training through our TurfTraction Academy. It’s designed to help green industry businesses generate and nurture leads systematically without requiring marketing expertise.
How quickly can you get my website and marketing system live?
Both Launch and Grow Plans are typically deployed within 4 weeks. For Grow Plans, we build your website in parallel with the marketing automation setup and QA process. Scale Plans take 4-6 weeks for full implementation due to additional content creation and strategy development.
What sort of training do you offer in the TurfTraction™ Toolkit?
Our TurfTraction™ Toolkit includes 10 comprehensive lessons covering everything from creating your marketing plan to implementing automation systems. You’ll learn how to set realistic growth goals, differentiate your business, build referral networks, implement both digital and traditional marketing tactics, set up sales and marketing automation, and track your results. Each module includes step-by-step guides, templates, and practical exercises you can implement immediately. The training is specifically designed for busy professionals who need marketing systems that work without constant management.
What's included in the setup fee?
Setup includes: complete system configuration, website development (Grow/Scale plans), CRM setup, workflow automation, integrations with your existing tools, team training, and 30 days of implementation support.
Can you integrate with our existing tools and software?
Yes! We integrate with most popular business tools including QuickBooks, Calendly, Zoom, Microsoft 365, Google Workspace, and most practice management software. We’ll audit your current tools during setup.
What kind of ongoing support do you provide?
All plans include email/chat support. Grow Plan adds priority support and monthly check-ins. Scale Plan includes dedicated account management with regular strategy calls and proactive system optimization.
What if we already have a website?
Launch Plan integrates with existing websites through forms and lead capture. Grow/Scale Plans include new website development, but we can migrate content and maintain your domain. We’ll recommend the best approach during consultation.
How much time will I need to spend on marketing each week?
After initial setup, the system runs automatically. Most clients spend 1-2 hours per week on marketing activities like reviewing leads, approving content, or participating in networking. The automation handles repetitive tasks like follow-ups, appointment scheduling, and review requests.
What happens if I get too busy to focus on marketing?
That’s exactly why we built the automation system. During busy periods, your marketing continues automatically – capturing leads, following up with prospects, and maintaining client relationships. You don’t need to “turn off” marketing when business gets hectic.
What if my business is too small for all this automation?
Our Launch Plan is specifically designed for smaller businesses just getting started with systematic marketing. You don’t need a large team or complex processes – the system scales with your business and can grow as you do.
How do you handle client confidentiality and data security?
All client data is stored securely with enterprise-level encryption. We’re fully GDPR compliant and follow strict data protection protocols. For regulated industries like healthcare and legal, we ensure all marketing activities meet your compliance requirements.